I have been buying this product and raving about it for 15 years. I loved that it felt like pure aloe vera gel and only a few additional ingredients with other health properties. When I put it on, it felt like a gel. To call it a “gel” now feels like false advertising as it comes out as a liquid. Why is water the second ingredient now? I try to support small businesses and local businesses. I use debit or cash whenever I can. Local grocery stores and coffee shops are keeping their prices reasonable. It Is the big businesses that are screwing everyone over with price gauging. I thought Nature’s Aid was one of those smaller, wholesome companies that were worth supporting. I feel like I’ve been cheated.